B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
21.4%
21.4% -- brand citation rate for Gemini (2026)
Gemini cites brands 21.4% of the time when it mentions them.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
21.4%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
3,981
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Growth Memo
Primary
Tier B
https://betteraisearch.com/tactics/domain-expertise-ai-search ↗
Source Article
Domain Expertise for AI Search Citations
Original Research
Growth Memo
· Original study ↗
Methodology
Growth Memo study of 3,981 queries
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Gemini: 21.4% brand citation rate. Source: Growth Memo (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gemini-brand-citation-rate
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<blockquote cite="https://lighthousedata.io/data/gemini-brand-citation-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>21.4%</strong> -- brand citation rate for Gemini<br><small>Source: Growth Memo (2026) · <a href="https://lighthousedata.io/data/gemini-brand-citation-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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