B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
0.71x
0.71x -- correlation with google ai overview citation frequency for Google Business Profile completeness score vs Google AI Overviews local citation frequency (Q2 2025)
Google Business Profile completeness score had a 0.71 correlation with citation frequency in Google AI Overviews.
- Observational sample of 52 local service businesses across 6 metropolitan areas
- Findings should be interpreted as directional
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
0.71x
Unit
Ratio
Data Vintage
Q2 2025
Entity
Sample Size
52
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Firefly Web Labs Research
Primary
Tier A
https://fireflyweblabs.com/research/local-authority-signals-in-ai-search-a-small-business-analysis/ ↗
Source Article
Local Authority Signals in AI Search
Local Authority Signals in AI Search: A Small Business Analysis
Study Type: Cross-Vertical Comparative Analysis | Sample: 52 local service businesses across 6 metro areas | Period: Q2 2025 | Published by: Firefly Web Labs Research
Overview
Local AI recommendations — AI-generated answers to queries l…
Original Research
Firefly Web Labs Research
· Original study ↗
Methodology
Strongest single predictor for Google AI Overviews specifically (as opposed to ChatGPT and Perplexity)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Business Profile completeness score vs Google AI Overviews local citation frequency: 0.71x correlation with google ai overview citation frequency. Source: Firefly Web Labs Research (Q2 2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gbp-completeness-ai-overview-correlation
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gbp-completeness-ai-overview-correlation" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>0.71x</strong> -- correlation with google ai overview citation frequency for Google Business Profile completeness score vs Google AI Overviews local citation frequency<br><small>Source: Firefly Web Labs Research (Q2 2025) · <a href="https://lighthousedata.io/data/gbp-completeness-ai-overview-correlation" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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