B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
8.08%
8.08% -- gamified popup conversion rate for Gamified Popup (2026)
Gamified popups achieve an average conversion rate of 8.08%.
- Serves as comparison against baseline standard email-capture popup
- Part of benchmark analyzed over 3 years and ~50M impressions
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
8.08%
Unit
Percentage
Data Vintage
2026
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
50
Methodology
45
Freshness
95
Sources (2)
Claspo
Primary
Tier A
https://claspo.io/blog/10-strong-newsletter-signup-examples-and-useful-tips/ ↗
Source Article
Newsletter Signup Forms: Guide And Examples
Newsletter Signup Forms: 15 Examples and Data-Backed Best Practices
Summarize
An email newsletter form turns website visitors into subscribers, but its offer, format, timing, and targeting determine how it performs.
In this guide, we analyze 15 real email newsletter form examples, compare formats us…
Also cited by
shopify.com
https://www.shopify.com/
2026-08-22
Original Research
Claspo
· Original study ↗
Methodology
Compared with the baseline standard email-capture popup.
Segmentation
IndustryB2C
RegionGlobal
RoleAll marketers
Channelemail
Cite this stat
Plain Text
Gamified Popup: 8.08% gamified popup conversion rate. Source: Claspo (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gamified-popup-conversion-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gamified-popup-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8.08%</strong> -- gamified popup conversion rate for Gamified Popup<br><small>Source: Claspo (2026) · <a href="https://lighthousedata.io/data/gamified-popup-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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