B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

1,650

1,650 -- brand pledge count for Fur Free Retailer Program (2025)

2025  · Fur Free Alliance

More than 1,650 brands and retailers have pledged to go fur-free by joining the Fur Free Retailer Program as of September 2025.

  • Represents 'more than' 1,650 brands and retailers
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Attribution: Fur Free Alliance View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
1,650
Unit
Count
Data Vintage
2025
Entity
Fur Free Retailer Program
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Fur Free Alliance Primary Tier B
https://www.four-paws.org.au/our-stories/press-releases/2025/anti-fur-coalition-urges-outdoor-fashio… ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Anti-Fur Coalition Urges Outdoor Fashion Brand Woolrich to Go Fur-Free
Anti-Fur Coalition Urges Outdoor Fashion Brand Woolrich to Go Fur-Free Since its founding in 1988, FOUR PAWS has been campaigning to end the cruelty of fur farming 11 September 2025 – Today, the Fur Free Alliance (FFA) launched a global campaign urging outdoor fashion brand Woolrich to adopt a fur-f…
Original Research
Fur Free Alliance · Original study ↗

Program participation count reported by Fur Free Alliance member FOUR PAWS

Methodology documented
Industrymarketing
Plain Text
Fur Free Retailer Program: 1,650 brand pledge count. Source: Fur Free Alliance (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fur-free-retailer-brands-2025
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<blockquote cite="https://lighthousedata.io/data/fur-free-retailer-brands-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,650</strong> -- brand pledge count for Fur Free Retailer Program<br><small>Source: Fur Free Alliance (2025) · <a href="https://lighthousedata.io/data/fur-free-retailer-brands-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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