B
Evidence Grade B
Safe to Cite
Current
37%
37% -- donation conversion rate for online donors (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
37%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
95
Citation Chain
90
Independence
70
Methodology
30
Freshness
95
Sources (3)
HubSpot
Primary
Tier C
https://www.hubspot.com/case-studies/fundraise-up ↗
Source Article
Fundraise Up and HubSpot
Not too big, or too small.
“HubSpot does everything. It automated all of our inbound demo requests, keeps track of all communications to specific customers, streamlines our ticket process, hosts our help center, and so much more. Put simply: HubSpot improved every aspect of our business.”
-Wil Pope,…
Also cited by
triplewhale.com
https://www.triplewhale.com/
2026-08-18
nonprofitpro.com
https://www.nonprofitpro.com/
2026-08-18
Original Research
HubSpot
· Original study ↗
Segmentation
IndustryNonprofit
Channelonline
Cite this stat
Plain Text
online donors: 37% donation conversion rate. Source: HubSpot (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fundraise-up-donation-conversion-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/fundraise-up-donation-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>37%</strong> -- donation conversion rate for online donors<br><small>Source: HubSpot (2026) · <a href="https://lighthousedata.io/data/fundraise-up-donation-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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