B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$26,500,000
$26,500,000 -- ftc settlement amount for Sensa (2014)
The marketers of Sensa will pay $26.5 million to settle FTC charges regarding unfounded weight-loss claims and misleading endorsements.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
$26,500,000
Unit
Currency Usd
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
americanlivewire.com
Primary
Tier B
http://americanlivewire.com/2014-01-07-ftc-takes-action-against-deceptive-weight-loss-advertising/ ↗
Source Article
FTC Takes Action Against Deceptive Weight Loss Advertising
Original Research
americanlivewire.com
· Original study ↗
Methodology
FTC enforcement action settlement for deceptive weight-loss advertising
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Sensa: $26,500,000 ftc settlement amount. Source: americanlivewire.com (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ftc-sensa-settlement-26-5m
HTML Embed
<blockquote cite="https://lighthousedata.io/data/ftc-sensa-settlement-26-5m" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$26,500,000</strong> -- ftc settlement amount for Sensa<br><small>Source: americanlivewire.com (2014) · <a href="https://lighthousedata.io/data/ftc-sensa-settlement-26-5m" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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