B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
2,158,416
2,158,416 -- ooh campaign impressions for Freshworks London taxi brand activation (2025-11)
The Freshworks London taxi brand activation generated 2,158,416 campaign impressions.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
2,158,416
Unit
Count
Data Vintage
2025-11
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
GOOD TRAFFIC
Primary
Tier A
https://www.goodtraffic.com/work/freshf1 ↗
Source Article
Challenge
FRESHWORKS PROMOTES F1 PARTNERSHIP ACROSS LONDON
Challenge
Freshworks was looking for an out-of-the-box way to promote their position as official partner for the McLaren Formula 1 team and simultaneously raise brand awareness across their target location.
Solution
The GOOD TRAFFIC team launched four…
Original Research
GOOD TRAFFIC
· Original study ↗
Methodology
Agency-reported OOH campaign impressions from a 48-hour taxi wrap blitz across London
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Freshworks London taxi brand activation: 2,158,416 ooh campaign impressions. Source: GOOD TRAFFIC (2025-11). Via Lighthouse Intelligence -- https://lighthousedata.io/data/freshworks-london-taxi-campaign-impressions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/freshworks-london-taxi-campaign-impressions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,158,416</strong> -- ooh campaign impressions for Freshworks London taxi brand activation<br><small>Source: GOOD TRAFFIC (2025-11) · <a href="https://lighthousedata.io/data/freshworks-london-taxi-campaign-impressions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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