B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

83%

83% -- share of consumers ready to follow influencers for French consumers (2024)

2024  · France Bleu

83% of French people are ready to follow influencers during the Olympic Games.

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Attribution: France Bleu View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
83%
Unit
Percentage
Data Vintage
2024
Entity
French consumers
Geography
FR
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
France Bleu Primary Tier C
https://www.theutopia.fr/en/post/les-influenceurs-et-les-jeux-olympiques-paris-2024 ↗
Confidence: 55/100 Vintage: 2024 Channel: Deep Crawl
Source Article
Influencers and the Paris 2024 Olympic Games
Prêt à vous lancer sur le social media d'aujourd'hui ? consultation offerte de Apr 9, 2025 influencers Influencer marketing explodes during major sporting events, and the Paris 2024 Olympic Games promise to be a golden opportunity for brands. Imagine, 83% of French people are ready to follow influen…
Original Research
France Bleu · Original study ↗

Cited via France Bleu; original survey methodology not stated

Methodology documented
Industryinfluencer_marketing RegionFR Channelinfluencer
Plain Text
French consumers: 83% share of consumers ready to follow influencers. Source: France Bleu (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/french-follow-influencers-olympics-2024
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<blockquote cite="https://lighthousedata.io/data/french-follow-influencers-olympics-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>83%</strong> -- share of consumers ready to follow influencers for French consumers<br><small>Source: France Bleu (2024) · <a href="https://lighthousedata.io/data/french-follow-influencers-olympics-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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