B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

35%

35% -- retail sales growth rate for Franck Experience Store Zagreb (2024)

2024  · Agilcon / Franck

The introduction of digital/CRM initiatives led to a 35% increase in sales at the Franck Experience Store in Zagreb.

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Attribution: Agilcon / Franck View source
Lighthouse Research Team
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Source verified Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2024
Entity
Franck Experience Store Zagreb
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Agilcon / Franck Primary Tier B
https://www.agilcon.com/en/how-franck-transformed-consumer-engagement-with-salesforce/ ↗
Confidence: 53/100 Vintage: 2024 Channel: Deep Crawl
Source Article
70% of Webshop Revenue From Loyalty? Here’s How Franck Did It - Agilcon
Franck, a household name in Croatia with over 132 years of heritage, is setting new industry standards as one of the first FMCG brands in the region to implement a “Direct to Consumer” strategy using Salesforce CRM and Marketing Cloud. This strategic move, supported by the Agilcon team’s expertise, …
Original Research
Agilcon / Franck · Original study ↗

Company case study on sales lift after digital/CRM initiatives

Methodology documented
Industrymarketing
Plain Text
Franck Experience Store Zagreb: 35% retail sales growth rate. Source: Agilcon / Franck (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/franck-experience-store-sales-increase-2024
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<blockquote cite="https://lighthousedata.io/data/franck-experience-store-sales-increase-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- retail sales growth rate for Franck Experience Store Zagreb<br><small>Source: Agilcon / Franck (2024) · <a href="https://lighthousedata.io/data/franck-experience-store-sales-increase-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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