B
Evidence Grade B
Safe to Cite
Dated
12%
12% -- reduction in cost per validated lead from digital sources for Penguin Air, Plumbing & Electrical (2019)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
50
Citation Chain
90
Independence
30
Methodology
30
Freshness
95
Sources (4)
Blue Corona
Primary
Tier B
https://www.bluecorona.com/digital-marketing/seo/franchises/ ↗
Source Article
Franchise PPC Services | Pay Per Click Advertising For Franchises
Franchise PPC Services
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Also cited by
2026-08-17
bluecorona.com
https://www.bluecorona.com/digital-marketing/seo/franchises/
2026-08-11
2026-08-10
Original Research
Blue Corona
· Original study ↗
Segmentation
IndustryRetail
Company SizeMid-market
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Penguin Air, Plumbing & Electrical: 12% reduction in cost per validated lead from digital sources. Source: Blue Corona (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/franchise_seo_cost_reduction
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<blockquote cite="https://lighthousedata.io/data/franchise_seo_cost_reduction" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- reduction in cost per validated lead from digital sources for Penguin Air, Plumbing & Electrical<br><small>Source: Blue Corona (2019) · <a href="https://lighthousedata.io/data/franchise_seo_cost_reduction" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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