B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
55%
55% -- median engagement uplift for Forza Horizon 5 social content (2025)
Hammer Creative's social content for Forza Horizon 5 delivers 55% higher median engagement compared to similar-sized brands.
- Benchmark comparison against category / similar-sized brands
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
55%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Hammer Creative
Primary
Tier B
https://hammercreative.com/work/forza-horizon-5 ↗
Source Article
Forza Horizon 5
Forza Horizon 5
Acting as a direct extension of Turn 10’s live-service marketing team, we lead the creation of Forza Horizon 5’s core social and live-service content – translating its open-world car culture into an always-on community hangout.
- Influencer Management
- Concepting & Script Developmen…
Original Research
Hammer Creative
· Original study ↗
Methodology
Agency-reported benchmark comparison; methodology not stated
Methodology documented
Segmentation
IndustryGaming
RoleSocial Media Manager
Channelsocial
Cite this stat
Plain Text
Forza Horizon 5 social content: 55% median engagement uplift. Source: Hammer Creative (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/forza-content-engagement-55pct-above-benchmark
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<blockquote cite="https://lighthousedata.io/data/forza-content-engagement-55pct-above-benchmark" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>55%</strong> -- median engagement uplift for Forza Horizon 5 social content<br><small>Source: Hammer Creative (2025) · <a href="https://lighthousedata.io/data/forza-content-engagement-55pct-above-benchmark" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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