B Evidence Grade B Graded under review Safe to Cite Aging

5%

5% -- ecommerce sales share for FMCG sector (2024)

2024  · Euromonitor

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Attribution: Euromonitor View source
Lighthouse Research Team
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Source verified Evidence graded
Value
5%
Unit
Percentage
Data Vintage
2024
Entity
FMCG sector
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Euromonitor Primary Tier C
https://thesterlingchoice.com/blog/fmcg-industry-the-future-of-jobs-and-skills/ ↗
Confidence: 48/100 Vintage: 2024 Channel: Deep Crawl
Source Article
FMCG Sector:The Future of Jobs and Skills - The Sterling Choice
July 3, 2024 Lukas Vanterpool The fast moving consumer goods (FMCG) industry, and companies within it, create, manufacture and deliver highly innovative, in-demand products that are purchased frequently and with low-engagement by the public. This means that the products will be bought with little co…
Original Research
Euromonitor · Original study ↗

Cited from Euromonitor data in a recruitment industry blog

Methodology documented
Industrymarketing
Plain Text
FMCG sector: 5% ecommerce sales share. Source: Euromonitor (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fmcg-online-sales-share-2024
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<blockquote cite="https://lighthousedata.io/data/fmcg-online-sales-share-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5%</strong> -- ecommerce sales share for FMCG sector<br><small>Source: Euromonitor (2024) · <a href="https://lighthousedata.io/data/fmcg-online-sales-share-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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