B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

20.3%

20.3% -- first abandoned cart email conversion rate for First abandoned cart email sent within one hour of abandonment (2022)

Name: First Abandoned Cart Email Conversion Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-06

2022 · atomicleap.agency

Abandoned cart emails sent within one hour of abandonment have a conversion rate of 20.3%.

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Attribution: atomicleap.agency View source

Lighthouse Research Team

Last verified: 2026-09-06 · How we verify data →

Source verified Evidence graded

Value

20.3%

Unit

Percentage

Data Vintage

2022

Entity

First abandoned cart email sent within one hour of abandonment

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

atomicleap.agency Primary Tier C

https://atomicleap.agency/category/e-commerce/ ↗

Confidence: 48/100 Vintage: 2022 Channel: Common Crawl

Source Article

E-commerce Archives

Original Research

atomicleap.agency · Original study ↗

Methodology

Applies to emails sent within one hour of abandonment; source not named.

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

First abandoned cart email sent within one hour of abandonment: 20.3% first abandoned cart email conversion rate. Source: atomicleap.agency (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/first-abandoned-cart-email-conversion-rate

HTML Embed

<blockquote cite="https://lighthousedata.io/data/first-abandoned-cart-email-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20.3%</strong> -- first abandoned cart email conversion rate for First abandoned cart email sent within one hour of abandonment<br><small>Source: atomicleap.agency (2022) · <a href="https://lighthousedata.io/data/first-abandoned-cart-email-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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