B
Evidence Grade B
Graded
under review
Safe to Cite
Current
30%
30% -- referral traffic percentage for analyzed fintech companies (2026)
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
92
Source
Serpstat
Primary
Tier B
https://serpstat.com/blog/research-in-fintech-key-trends-and-opportunities-in-search/?utm_source=twi… ↗
Source Article
Research in FinTech: Key Trends and Opportunities In Search
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Research in FinTech: Key Trends & Opportunities In Search
In the Quality Raters' Guidelines, such businesses are classified as "your money or your life" fields, since they are essential to a person's well-being. Th…
Original Research
Serpstat
· Original study ↗
Methodology
Traffic distribution checked using SimilarWeb.
Methodology documented
Segmentation
IndustryFinTech
Channelsocial
Cite this stat
Plain Text
analyzed fintech companies: 30% referral traffic percentage. Source: Serpstat (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fintech-traffic-sources-distribution
HTML Embed
<blockquote cite="https://lighthousedata.io/data/fintech-traffic-sources-distribution" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- referral traffic percentage for analyzed fintech companies<br><small>Source: Serpstat (2026) · <a href="https://lighthousedata.io/data/fintech-traffic-sources-distribution" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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