B
Evidence Grade B
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13.4%
13.4% -- display ad spend growth rate for Finland's display ad spending (2013)
Display ad spending in Finland grew by 13.4% in 2013 according to IAB Finland.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
13.4%
Unit
Percentage
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
70
Methodology
45
Freshness
95
Sources (3)
eMarketer
Primary
Tier A
http://www.emarketer.com/Article/Finlandrsquos-Digital-Ad-Spending-Climbed-6837-2013/1010593 ↗
Source Article
Finland's Digital Ad Spending Climbed 6.8% in 2013
Original Research
eMarketer
· Original study ↗
Methodology
Source: IAB Finland
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Finland's display ad spending: 13.4% display ad spend growth rate. Source: eMarketer (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/finland-display-ad-spend-growth-2013
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<blockquote cite="https://lighthousedata.io/data/finland-display-ad-spend-growth-2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13.4%</strong> -- display ad spend growth rate for Finland's display ad spending<br><small>Source: eMarketer (2013) · <a href="https://lighthousedata.io/data/finland-display-ad-spend-growth-2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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