B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

13

13 -- emails sent for FarFetch (2018)

2018  · EmailOctopus

FarFetch sent 13 marketing emails over an 18-day observation period from 25 February to 13 March 2018.

  • Based on a single test subscription monitored by EmailOctopus across 10 fashion retailers
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Attribution: EmailOctopus View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
13
Unit
Count
Data Vintage
2018
Entity
FarFetch
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
EmailOctopus Primary Tier B
https://blog.emailoctopus.com/how-the-top-fashion-brands-use-email-marketing/ ↗
Confidence: 28/100 Vintage: 2018 Channel: Wayback
Source Article
How top fashion brands use email marketing | The EmailOctopus Blog
The fashion industry is one of the most competitive around and what ultimately separates successful businesses from the rest is their marketing, both online and through more traditional channels like print. At EmailOctopus we’re always keeping an eye on the latest trends in email marketing: how comp…
Original Research
EmailOctopus · Original study ↗

18-day monitoring period, 25 Feb–13 Mar

Methodology documented
IndustryRetail RoleAll marketers Channelemail
Plain Text
FarFetch: 13 emails sent. Source: EmailOctopus (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/farfetch-emails-18-days
HTML Embed
<blockquote cite="https://lighthousedata.io/data/farfetch-emails-18-days" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13</strong> -- emails sent for FarFetch<br><small>Source: EmailOctopus (2018) · <a href="https://lighthousedata.io/data/farfetch-emails-18-days" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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