B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
46%
46% -- share of fans receiving sports content via youtube for sports fans (2024)
46% of sports fans receive sports content via YouTube according to a study by Greenfly.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Greenfly
Primary
Tier C
https://lab42.dev/en/blog/top-features-of-fan-centric-sports-apps-driving-engagement ↗
Source Article
"Great things start from small beginnings." — Lao Tzu
Manchester City Football Club launched its official mobile application in 2014 as an initiative towards being one of the first to leverage the use of digital technology by fans in enhancing engagement. With the availability of news, video topics,…
Original Research
Greenfly
· Original study ↗
Methodology
Survey by Greenfly, cited by Lab42 blog
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
sports fans: 46% share of fans receiving sports content via youtube. Source: Greenfly (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fans-sports-content-youtube-greenfly
HTML Embed
<blockquote cite="https://lighthousedata.io/data/fans-sports-content-youtube-greenfly" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- share of fans receiving sports content via youtube for sports fans<br><small>Source: Greenfly (2024) · <a href="https://lighthousedata.io/data/fans-sports-content-youtube-greenfly" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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