B
Evidence Grade B
Safe to Cite
Dated
46%
46% -- content engagement growth rate for Facebook users (Q1 2012)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
46%
Unit
Percentage
Data Vintage
Q1 2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
eMarketer
Primary
Tier B
http://www.emarketer.com/newsroom/index.php/twitter-facebook-grow-media-hubs/ ↗
Source Article
Twitter, Facebook Grow as Media Hubs
Original Research
eMarketer
· Original study ↗
Methodology
Increase since before Facebook Timeline launch (late 2011)
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook users: 46% content engagement growth rate. Source: eMarketer (Q1 2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook_timeline_content_engagement_increase
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<blockquote cite="https://lighthousedata.io/data/facebook_timeline_content_engagement_increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>46%</strong> -- content engagement growth rate for Facebook users<br><small>Source: eMarketer (Q1 2012) · <a href="https://lighthousedata.io/data/facebook_timeline_content_engagement_increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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