B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
18%
18% -- share of mobile internet traffic for Facebook (2024)
Facebook accounted for 18% of mobile internet traffic in 2024.
- Source text states Facebook (18%) had the most mobile internet traffic in 2024, while also stating earlier that YouTube had 21% of total traffic on mobile in 2024.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
18%
Unit
Percentage
Data Vintage
2024
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sandvine
Primary
Tier B
https://www.digitalinformationworld.com/2025/04/youtube-overtakes-netflix-claims-top.html ↗
Source Article
YouTube Overtakes Netflix, Claims Top Spot in 2024 Global Internet Traffic Rankings
According to the Sandvine report, YouTube was the top source of traffic in 2024, with 16% of total internet traffic coming from it. YouTube even surpassed Netflix in fixed-internet download traffic which was 12% of the total internet traffic in 2024. It's been 20 years since the release of YouTube a…
Original Research
Sandvine
· Original study ↗
Methodology
Sandvine internet traffic report
Methodology documented
Segmentation
IndustryMedia
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Facebook: 18% share of mobile internet traffic. Source: Sandvine (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-share-mobile-traffic-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-share-mobile-traffic-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>18%</strong> -- share of mobile internet traffic for Facebook<br><small>Source: Sandvine (2024) · <a href="https://lighthousedata.io/data/facebook-share-mobile-traffic-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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