B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
75%
75% -- share of post impressions within first 2 5 hours for Facebook Business Page posts (2025)
75% of a Facebook business post's total impressions occur within the first 2.5 hours.
- Cites unnamed third-party research
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Lighthouse Research Team
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Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Local Result Marketing (citing unnamed research article)
Primary
Tier C
https://www.localresultmarketing.com/blog/facebook-business-page-post-lifespan-how-long-does-it-last… ↗
Source Article
Facebook Business Page Post Lifespan How long does it last? What should you expect? — Local Result Marketing
Facebook Business Page Post Lifespan How long does it last? What should you expect?
So why don't you just take a couple of minutes to go over some information that you're going to find fascinating. This is something that I actually talk to plenty of my clients about, and, we have thoughts about this…
Original Research
Local Result Marketing (citing unnamed research article)
· Original study ↗
Methodology
Blog citing third-party research on Facebook post lifespan
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook Business Page posts: 75% share of post impressions within first 2 5 hours. Source: Local Result Marketing (citing unnamed research article) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-post-impressions-75-percent-2-5-hours
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<blockquote cite="https://lighthousedata.io/data/facebook-post-impressions-75-percent-2-5-hours" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- share of post impressions within first 2 5 hours for Facebook Business Page posts<br><small>Source: Local Result Marketing (citing unnamed research article) (2025) · <a href="https://lighthousedata.io/data/facebook-post-impressions-75-percent-2-5-hours" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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