B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

25%

25% -- mobile engagement share for Facebook (2012)

Name: Mobile Engagement Share Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-02

2012 · Adobe Systems

Nearly 25% of total engagement for Facebook came from mobile users.

Source states 'Nearly 25%'

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Attribution: Adobe Systems View source

Lighthouse Research Team

Last verified: 2026-10-02 · How we verify data →

Source verified Evidence graded

Value

25%

Unit

Percentage

Data Vintage

2012

Entity

Facebook

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Adobe Systems Primary Tier C

https://www.dentistryiq.com/practice-management/marketing/article/16354610/mobile-search-dental-mark… ↗

Confidence: 48/100 Vintage: 2012 Channel: Deep Crawl

Source Article

Mobile search dental marketing

A recent advertising study called “Digital Index” from Adobe Systems revealed that Facebook brand engagement has witnessed a year-on-year jump of nearly 900%. Adobe’s research study attributes this huge surge in engagement levels, in part, to the new Timeline feature of Facebook. Several other studi…

Original Research

Adobe Systems · Original study ↗

Methodology

Adobe Digital Index study

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Facebook: 25% mobile engagement share. Source: Adobe Systems (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-mobile-engagement-share-2012

HTML Embed

<blockquote cite="https://lighthousedata.io/data/facebook-mobile-engagement-share-2012" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- mobile engagement share for Facebook<br><small>Source: Adobe Systems (2012) · <a href="https://lighthousedata.io/data/facebook-mobile-engagement-share-2012" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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