B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$0.41
$0.41 -- incremental revenue per click for Facebook (2016)
Facebook generated an average incremental revenue per click of $0.41.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$0.41
Unit
Currency Usd
Data Vintage
2016
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
AddShoppers
Primary
Tier C
https://www.alliedwallet.com/blog/blog-posts/social-media-users-drive-ecommerce-sales/ ↗
Source Article
Social Media Ecommerce
Original Research
AddShoppers
· Original study ↗
Methodology
Cited from AddShoppers
Methodology documented
Segmentation
IndustryeCommerce
RegionGlobal
RoleAll marketers
Channelsocial
Cite this stat
Plain Text
Facebook: $0.41 incremental revenue per click. Source: AddShoppers (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-incremental-revenue-per-click
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-incremental-revenue-per-click" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.41</strong> -- incremental revenue per click for Facebook<br><small>Source: AddShoppers (2016) · <a href="https://lighthousedata.io/data/facebook-incremental-revenue-per-click" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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