B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$1
$1 -- facebook cpc for Facebook (2020-09)
In September 2020, Facebook ad CPC rose by 8% to $1.114 according to RevealBot analysis.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$1
Unit
Currency Usd
Data Vintage
2020-09
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
RevealBot
Primary
Tier B
https://marketchorus.com/facebook-ad-costs-during-election/ ↗
Source Article
Reduce Facebook Ad Costs During This Election Season
Facebook ad costs have always steadily risen year over year, that’s nothing new. However, these last two presidential elections have set records for political ad spending; and that drives up everyone’s advertising costs during election season.
In this article I’ll demonstrate how Facebook ad costs i…
Original Research
RevealBot
· Original study ↗
Methodology
RevealBot analysis; CPC rose 8% in September
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook: $1 facebook cpc. Source: RevealBot (2020-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-cpc-september-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-cpc-september-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1</strong> -- facebook cpc for Facebook<br><small>Source: RevealBot (2020-09) · <a href="https://lighthousedata.io/data/facebook-cpc-september-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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