B Evidence Grade B Graded under review Safe to Cite Current

$55

$55 -- cost per acquisition for Facebook ads (technology industry) (2026)

2026  · WordStream

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Attribution: WordStream View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$55
Unit
Currency Usd
Data Vintage
2026
Entity
Facebook ads (technology industry)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
WordStream Primary Tier C
https://www.adly.com/category-posts-1/average-cpa-for-ecommerce/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Common Crawl
Source Article
Average CPA for Ecommerce
Original Research
WordStream · Original study ↗

Ecommerce CPA benchmarks attributed to WordStream

Methodology documented
IndustryeCommerce RoleAll marketers Channelpaid_ads
Plain Text
Facebook ads (technology industry): $55 cost per acquisition. Source: WordStream (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-cpa-technology-industry
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-cpa-technology-industry" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$55</strong> -- cost per acquisition for Facebook ads (technology industry)<br><small>Source: WordStream (2026) · <a href="https://lighthousedata.io/data/facebook-cpa-technology-industry" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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