B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

7% -- share of b2b leads for Facebook (2020)

Name: Share Of B2B Leads Statistics
Creator: Lighthouse Intelligence
Published: 2026-10-02

2020 · diymarketers.com

Facebook results in 7 percent of B2B leads.

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Attribution: diymarketers.com View source

Lighthouse Research Team

Last verified: 2026-10-02 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2020

Entity

Facebook

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

diymarketers.com Primary Tier C

https://diymarketers.com/social-media-roi/ ↗

Confidence: 30/100 Vintage: 2020 Channel: Deep Crawl

Source Article

Social Media ROI Doesn't Have to Be Elusive: 8 Obvious Ideas to Try - DIY Marketers

In This Article The key to increasing social media ROI (return on investment) is to make sure that all of your channels are working together seamlessly. - What Content to Put on Each Social Media Channel - Create Interesting, entertaining, educational organic content to warm up your audience. - Shar…

Original Research

diymarketers.com · Original study ↗

Methodology

Unattributed research cited by DIY Marketers

Methodology documented

Segmentation

Industrycontent_marketing,media_entertainment Channelsocial

Cite this stat

Plain Text

Facebook: 7% share of b2b leads. Source: diymarketers.com (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-b2b-leads-7pct

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<blockquote cite="https://lighthousedata.io/data/facebook-b2b-leads-7pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7%</strong> -- share of b2b leads for Facebook<br><small>Source: diymarketers.com (2020) · <a href="https://lighthousedata.io/data/facebook-b2b-leads-7pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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