B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
49%
49% -- f500 marketing leaders holding cmo title for Fortune 500 marketing leaders (2026)
49% of Fortune 500 marketing leaders hold the CMO title.
- Down from 55% in 2024
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
49%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
stitchtech.co
Primary
Tier C
https://stitchtech.co/insights/agentic-ai-for-marketing ↗
Source Article
Agentic AI for Marketing · A Practical Guide · Stitch
If your mental model of AI in marketing is still ChatGPT writes a blog post, you are roughly three years behind the live frontier. Agentic AI is the next layer of the stack, and it has already moved out of slideware and into production at brands you compete with. This guide gives you a clearer menta…
Original Research
stitchtech.co
· Original study ↗
Methodology
Down from 55% in 2024
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Fortune 500 marketing leaders: 49% f500 marketing leaders holding cmo title. Source: stitchtech.co (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/f500-cmo-title-share
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<blockquote cite="https://lighthousedata.io/data/f500-cmo-title-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- f500 marketing leaders holding cmo title for Fortune 500 marketing leaders<br><small>Source: stitchtech.co (2026) · <a href="https://lighthousedata.io/data/f500-cmo-title-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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