B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
26%
26% -- audience segment share for Experiential Entertainment Seekers in Ontario (2017)
Experiential Entertainment Seekers make up 26% of Ontarians.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
26%
Unit
Percentage
Data Vintage
2017
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ontario Lottery and Gaming Corporation
Primary
Tier B
http://awards.strategyonline.ca/winners/winner/2017/?e=48337&w=Your+Horse ↗
Source Article
2017 Winners
Original Research
Ontario Lottery and Gaming Corporation
· Original study ↗
Methodology
Target audience segment identified by OLG and BBDO
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Experiential Entertainment Seekers in Ontario: 26% audience segment share. Source: Ontario Lottery and Gaming Corporation (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/experiential-entertainment-seekers-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/experiential-entertainment-seekers-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>26%</strong> -- audience segment share for Experiential Entertainment Seekers in Ontario<br><small>Source: Ontario Lottery and Gaming Corporation (2017) · <a href="https://lighthousedata.io/data/experiential-entertainment-seekers-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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