B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
2.12%
2.12% -- cart recovery conversion rate for Ecommerce stores using exit-intent campaigns (2026)
Exit-intent campaigns for cart recovery achieve an average conversion rate of 2.12%, according to Wisepops data.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
2.12%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Wisepops
Primary
Tier A
https://wisepops.com/blog/ai-ecommerce-personalization ↗
Source Article
AI ecommerce personalization: what it is, best tools, and real results
Original Research
Wisepops
· Original study ↗
Methodology
Wisepops first-party platform data; rule-based exit-intent baseline compared against AI cart recovery
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Ecommerce stores using exit-intent campaigns: 2.12% cart recovery conversion rate. Source: Wisepops (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/exit-intent-cart-recovery-conversion
HTML Embed
<blockquote cite="https://lighthousedata.io/data/exit-intent-cart-recovery-conversion" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.12%</strong> -- cart recovery conversion rate for Ecommerce stores using exit-intent campaigns<br><small>Source: Wisepops (2026) · <a href="https://lighthousedata.io/data/exit-intent-cart-recovery-conversion" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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