B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
41%
41% -- cart abandonment due to unexpected delivery costs for European e-commerce shoppers (2026)
41% of cart abandonment in Europe is caused by unexpected delivery costs.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
41%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
8,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
Sendcloud
Primary
Tier B
https://atlaspickuppoints.com/ ↗
Source Article
Best Multi-Carrier Pickup Points App for Shopify Checkout - Atlas Pickup Points
Pickup points at checkout, made for Shopify
Over half of European shoppers are more likely to buy when checkout offers multiple delivery options. Atlas adds 60+ pickup point carriers across 36 countries to your Shopify checkout, in minutes. Works with any fulfillment software.
Powering top brands on…
Also cited by
Atlas Pickup Points
https://atlaspickuppoints.com/
2026-09-19
Original Research
Sendcloud
· Original study ↗
Methodology
Share of cart abandonment in Europe caused by unexpected delivery costs. Cited on Atlas Pickup Points landing page from Sendcloud E-commerce Delivery Compass 2026, survey of n=8,000 across 8 European markets.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
European e-commerce shoppers: 41% cart abandonment due to unexpected delivery costs. Source: Sendcloud (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/europe-cart-abandonment-unexpected-delivery-costs
HTML Embed
<blockquote cite="https://lighthousedata.io/data/europe-cart-abandonment-unexpected-delivery-costs" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>41%</strong> -- cart abandonment due to unexpected delivery costs for European e-commerce shoppers<br><small>Source: Sendcloud (2026) · <a href="https://lighthousedata.io/data/europe-cart-abandonment-unexpected-delivery-costs" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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