B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
27%
27% -- marketers citing engaging content as challenge for marketers (2023)
27% of marketers say that creating engaging content is one of their biggest challenges.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
27%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier B
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Source Article
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Original Research
HubSpot
· Original study ↗
Methodology
HubSpot research cited in newsletter
Methodology documented
Segmentation
IndustrySaaS
RoleAll marketers
Cite this stat
Plain Text
marketers: 27% marketers citing engaging content as challenge. Source: HubSpot (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/engaging-content-challenge-hubspot
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<blockquote cite="https://lighthousedata.io/data/engaging-content-challenge-hubspot" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>27%</strong> -- marketers citing engaging content as challenge for marketers<br><small>Source: HubSpot (2023) · <a href="https://lighthousedata.io/data/engaging-content-challenge-hubspot" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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