B
Evidence Grade B
Graded
under review
Safe to Cite
Current
10%
10% -- email conversion rate increase for Travel industry player (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Emerce
Primary
Tier B
http://www.emerce.nl/achtergrond/verleidingstechnieken-basis-real-time-conversie-optimalisatie ↗
Source Article
Verleidingstechnieken zijn basis real-time conversie-optimalisatie - Emerce
Verleidingstechnieken zijn basis real-time conversie-optimalisatie
Massaal investeren we in technologie om data te verzamelen en te gebruiken in ons werk. Maar opgelet: gedragsgegevens krijgen pas echt waarde als die leiden tot online persuasieve communicatie en sturing van gedrag: conversie-optimal…
Original Research
Emerce
· Original study ↗
Methodology
Seven mailings over two months, 20% control group
Segmentation
Industrymarketing
Cite this stat
Plain Text
Travel industry player: 10% email conversion rate increase. Source: Emerce (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email_conversion_increase
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email_conversion_increase" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- email conversion rate increase for Travel industry player<br><small>Source: Emerce (2026) · <a href="https://lighthousedata.io/data/email_conversion_increase" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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