B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
$0.04
$0.04 -- revenue per email for test email with six product blocks (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$0.04
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Email Optimization Shop (Jeanne Jennings)
Primary
Tier B
https://emailopshop.com/case-study-21-more-revenue-and-analysis-paralysis/ ↗
Source Article
Case Study: 21% More Revenue and Analysis Paralysis - Email Optimization Shop by Jeanne Jennings
Have you heard of ‘analysis paralysis?’ Here’s a definition from Wikipedia:
“Analysis paralysis (or paralysis by analysis) describes an individual or group process where overanalyzing or overthinking a situation can cause forward motion or decision-making to become “paralyzed,” meaning that no solut…
Original Research
Email Optimization Shop (Jeanne Jennings)
· Original study ↗
Methodology
A/B email test result
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
test email with six product blocks: $0.04 revenue per email. Source: Email Optimization Shop (Jeanne Jennings) (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-test-rpe-0.045
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<blockquote cite="https://lighthousedata.io/data/email-test-rpe-0.045" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$0.04</strong> -- revenue per email for test email with six product blocks<br><small>Source: Email Optimization Shop (Jeanne Jennings) (2025) · <a href="https://lighthousedata.io/data/email-test-rpe-0.045" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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