B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

59.56%

59.56% -- email spam share for global email traffic (2017-09)

2017-09  · advertisersprinting.com

In September 2017, 59.56% of all emails sent globally were spam.

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Attribution: advertisersprinting.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
59.56%
Unit
Percentage
Data Vintage
2017-09
Entity
global email traffic
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
advertisersprinting.com Primary Tier C
https://advertisersprinting.com/blog/four-reasons-why-print-marketing-still-matters/ ↗
Confidence: 48/100 Vintage: 2017-09 Channel: Deep Crawl
Source Article
Print Is Not Dead: 4 Reasons Why Print Marketing Matters
With the rise in digital advertising and marketing, so-called industry experts have been crowing about the impending death of print media for years. Is printing dead? Despite these many predictions, print is not dead it is still alive and kicking. Of course, digital marketing offers promises like gr…
Original Research
advertisersprinting.com · Original study ↗

Cited statistic; original source not named

Methodology documented
Period Value Change
2017-09 (current) 59.56%
2025 85% +42.7%
Industrymarketing
Plain Text
global email traffic: 59.56% email spam share. Source: advertisersprinting.com (2017-09). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-spam-share-sept-2017
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<blockquote cite="https://lighthousedata.io/data/email-spam-share-sept-2017" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59.56%</strong> -- email spam share for global email traffic<br><small>Source: advertisersprinting.com (2017-09) · <a href="https://lighthousedata.io/data/email-spam-share-sept-2017" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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