B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

6% -- email spam rate for global email spam rate (2023)

Name: Email Spam Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-06-24

2023 · edrone

According to a study by Return Path, 6% of sent emails go to a spam folder.

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Attribution: edrone View source

Lighthouse Research Team

Last verified: 2026-06-24 · How we verify data →

Source verified Evidence graded

Value

Unit

Percentage

Data Vintage

2023

Entity

global email spam rate

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

63/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

edrone Primary Tier A

https://help.edrone.me/pt/articles/3170589-entregabilidade-de-e-mail-para-o-proximo-nivel ↗

Confidence: 54/100 Vintage: 2023 Channel: Cc Extraction

Source Article

Entregabilidade de e-mail para o próximo nível | Central de Ajuda edrone

Você está criando conteúdo atraente, mas não obtém a entrega ou as taxas de abertura desejadas? Estamos aqui para ajudá-lo com isso! 🙂 Sua taxa de entrega mostra quantas mensagens foram enviadas com sucesso aos destinatários. A capacidade média de entrega a nível mundial é próximo de 79%, enquanto a…

Original Research

edrone · Original study ↗

Methodology

Based on a survey by Return Path

Methodology documented

Segmentation

Channelcommon_crawl

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Plain Text

global email spam rate: 6% email spam rate. Source: edrone (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-spam-rate-2023

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<blockquote cite="https://lighthousedata.io/data/email-spam-rate-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6%</strong> -- email spam rate for global email spam rate<br><small>Source: edrone (2023) · <a href="https://lighthousedata.io/data/email-spam-rate-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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