B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
12%
12% -- email driven traffic growth for Australian retail sites (2020-08)
Email driving traffic to retail sites in Australia saw a 12% increase compared to August 2019.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
12%
Unit
Percentage
Data Vintage
2020-08
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Validity Inc.
Primary
Tier B
https://redsteps.com.au/how-to-engage-your-shoppers-during-covid-19/ ↗
Source Article
How To Engage Your Shoppers During COVID-19 | Redsteps Marketing
[vc_row css_animation=”” row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” angled_section=”no” text_align=”left” background_image_as_pattern=”without_pattern”][vc_column css=”.vc_custom_1600733235682{padding-bottom: 20px !important;}”][vc_column_text]Customer activations and event…
Original Research
Validity Inc.
· Original study ↗
Methodology
Validity Inc. research
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Australian retail sites: 12% email driven traffic growth. Source: Validity Inc. (2020-08). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-retail-traffic-increase-2020
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<blockquote cite="https://lighthousedata.io/data/email-retail-traffic-increase-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>12%</strong> -- email driven traffic growth for Australian retail sites<br><small>Source: Validity Inc. (2020-08) · <a href="https://lighthousedata.io/data/email-retail-traffic-increase-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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