B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
35%
35% -- email open due to subject line rate for Email recipients (HubSpot data) (2022)
According to HubSpot, 35% of email recipients open an email because of the subject line.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
HubSpot
Primary
Tier C
https://fmgsuite.com/company/in-the-news/featured-articles/5-tips-for-client-communication-during-ti… ↗
Source Article
5 Tips For Client Communication During Times Of Volatility
This article was first featured in Financial Advisor Magazine on May 24th, 2022.
Frequent communication is one of the most important ways you can establish trust with your clients. In fact, according to a recent McKinsey & Co. survey on global wealth and asset management, clients’ satisfaction with …
Original Research
HubSpot
· Original study ↗
Methodology
Share of people who open an email because of the subject line, per HubSpot
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Email recipients (HubSpot data): 35% email open due to subject line rate. Source: HubSpot (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-opens-due-to-subject-line-35
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-opens-due-to-subject-line-35" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- email open due to subject line rate for Email recipients (HubSpot data)<br><small>Source: HubSpot (2022) · <a href="https://lighthousedata.io/data/email-opens-due-to-subject-line-35" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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