C
Evidence Grade C
Use with Hedging
Aging
36x
36x — email marketing roi for Email Marketing ROI (2024)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
·
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Source verified
Evidence graded
Value
36x
Unit
Ratio
Data Vintage
2024
Entity
Study Type
Unknown
Geography
global
Trend
Stable
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Score breakdown
Extraction
50
Source Trust
85
Citation Chain
90
Independence
30
Methodology
50
Freshness
85
Source
DMA (Data & Marketing Association)
Primary
Tier B
https://dma.org.uk/uploads/misc/emailmarketingroireport.pdf ↗
Original Research
DMA (Data & Marketing Association)
· Original study ↗
Segmentation
Regionglobal
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
Email Marketing ROI: 36x email marketing roi. Source: DMA (Data & Marketing Association) (2024). Via Lighthouse Research Data — https://lighthousedata.io/data/email-marketing-roi-email-marketing-roi-2024
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-marketing-roi-email-marketing-roi-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36x</strong> — email marketing roi for Email Marketing ROI<br><small>Source: DMA (Data & Marketing Association) (2024) · <a href="https://lighthousedata.io/data/email-marketing-roi-email-marketing-roi-2024" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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