B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
54%
54% -- share of email marketers prioritizing engagement rate for email marketers (2022)
54% of email marketers say increasing engagement rate is their number one priority.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
54%
Unit
Percentage
Data Vintage
2022
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ascend2
Primary
Tier C
https://www.foundcoo.com/blog/20-lead-nurturing-statistics-to-pump-up-your-sales-in-2022-4hsaf ↗
Source Article
20 Lead Nurturing Statistics to Pump up Your Sales in 2022
20 Lead Nurturing Statistics to Pump up Your Sales in 2022
As the consumer journey becomes more complex, the way brands generate and nurture leads is also changing. Instead of casting the widest net they can and hoping for the best, marketers focus more on generating high-quality leads and guiding t…
Original Research
Ascend2
· Original study ↗
Methodology
Cited from Ascend2
Methodology documented
Segmentation
Industrymarketing
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Plain Text
email marketers: 54% share of email marketers prioritizing engagement rate. Source: Ascend2 (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-engagement-top-priority
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<blockquote cite="https://lighthousedata.io/data/email-engagement-top-priority" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>54%</strong> -- share of email marketers prioritizing engagement rate for email marketers<br><small>Source: Ascend2 (2022) · <a href="https://lighthousedata.io/data/email-engagement-top-priority" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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