B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
26%
26% -- share of email campaign conversations driven by management tool for enterprise email campaigns (2025)
26% of conversations for an enterprise email campaign are driven using a sophisticated email management tool.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
26%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
Route Mobile
Primary
Tier B
https://routemobile.com/products/messaging/mail2sms ↗
Source Article
Mail2SMS
Mail2SMS is designed to send an email as an SMS on a specific mobile number. The system converts the mail body into a text message compatible with SMS platforms. This allows businesses to send instant messages using a single email to multiple numbers grouped together.
Get StartedFeatures and benefit…
Original Research
Route Mobile
· Original study ↗
Methodology
Product trivia statistic published by Route Mobile on its Mail2SMS product page; collection methodology not stated
Methodology documented
Segmentation
IndustryB2B
Company SizeEnterprise
RoleAll marketers
Channelemail
Cite this stat
Plain Text
enterprise email campaigns: 26% share of email campaign conversations driven by management tool. Source: Route Mobile (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-campaign-conversations-management-tool
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-campaign-conversations-management-tool" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>26%</strong> -- share of email campaign conversations driven by management tool for enterprise email campaigns<br><small>Source: Route Mobile (2025) · <a href="https://lighthousedata.io/data/email-campaign-conversations-management-tool" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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