B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
15%
15% -- ecommerce product return rate for online shoppers (2021)
Shoppers return between 15% and 40% of products purchased online.
- Value represents the lower bound of a 15% to 40% range.
Lighthouse Research Team
Last verified:
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Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Source Article
Augmented Reality: The Answer to eCommerce`s Returns Problem | CGTrader ARsenal
Augmented Reality: The Answer to eCommerce's Returns Problem
Introduction: The Rise of Constant Product Returns
The internet has revolutionized the way we shop. It’s given us the ability to browse hundreds of stores and thousands of products in minutes. It’s allowed us to select items that have been…
Methodology
Aggregation of recent statistics; range 15%-40%, midpoint 27.5%
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
online shoppers: 15% ecommerce product return rate. Source: (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecommerce-online-return-rate-2020
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<blockquote cite="https://lighthousedata.io/data/ecommerce-online-return-rate-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- ecommerce product return rate for online shoppers<br><small>Source: (2021) · <a href="https://lighthousedata.io/data/ecommerce-online-return-rate-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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