B
Evidence Grade B
Safe to Cite
Recent
49%
49% -- conversion rate improvement for ecommerce sites using Contentsquare (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
49%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
Hotjar
Primary
Tier B
https://www.hotjar.com/blog/ecommerce-conversion-funnel/?utm_source=twitter&utm_medium=content&utm_c… ↗
Source Article
Ecommerce Conversion Funnel: How To Get More Sales in 2025
Despite all the time you’ve spent perfecting your conversion funnel, visitors still aren’t converting. You’ve invested in your site's design and navigation, you've increased your marketing efforts, and you’re following all the 'best practices' for conversion optimization.
But if you don't understand…
Original Research
Hotjar
· Original study ↗
Methodology
Based on a case study by TomTom using Contentsquare Surveys
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
ecommerce sites using Contentsquare: 49% conversion rate improvement. Source: Hotjar (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecommerce-conversion-funnel-hotjar
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<blockquote cite="https://lighthousedata.io/data/ecommerce-conversion-funnel-hotjar" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>49%</strong> -- conversion rate improvement for ecommerce sites using Contentsquare<br><small>Source: Hotjar (2025) · <a href="https://lighthousedata.io/data/ecommerce-conversion-funnel-hotjar" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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