B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
23%
23% -- paid media revenue growth rate for E-Catering (2024)
E-Catering achieved a 23% YoY increase in paid media revenue with no budget increase following account restructuring by Target.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Target (talktotarget.co.uk)
Primary
Tier B
https://talktotarget.co.uk/results/ecatering ↗
Source Article
E-Catering | eCommerce Paid Media | Target
0%
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aMER
YoY uplift in paid media profitability using cost caps
YoY uplift in paid media revenue, with no budget increase
When commercial catering equipment brand, E-Catering, approached Target the brand was in need of a complex overhaul of its paid search and paid social accounts. The br…
Original Research
Target (talktotarget.co.uk)
· Original study ↗
Methodology
Agency case study; YoY paid media revenue uplift with flat budget
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
E-Catering: 23% paid media revenue growth rate. Source: Target (talktotarget.co.uk) (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecatering-paid-media-revenue-uplift-yoy
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<blockquote cite="https://lighthousedata.io/data/ecatering-paid-media-revenue-uplift-yoy" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- paid media revenue growth rate for E-Catering<br><small>Source: Target (talktotarget.co.uk) (2024) · <a href="https://lighthousedata.io/data/ecatering-paid-media-revenue-uplift-yoy" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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