B
Evidence Grade B
Graded
under review
Safe to Cite
Current
61%
61% -- workflow email open rate for Drip customers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
61%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
30
Freshness
92
Sources (4)
Drip
Primary
Tier A
https://www.drip.com/homepage-2023 ↗
Source Article
Powerful, Easy-To-Use Marketing Automation | Drip
Level-up your email marketing strategy.
Run a sophisticated email setup with a powerful, affordable, easy-to-use marketing automation platform.
Email marketing automation trusted by thousands of
B2C brands who have outgrown their platform.
Email marketing automation trusted by thousands of B2C brand…
Also cited by
blog.google
https://blog.google/
2026-08-15
startuphub.ai
https://www.startuphub.ai/
2026-08-15
brevo.com
https://www.brevo.com/
2026-08-15
Original Research
Drip
· Original study ↗
Segmentation
IndustryeCommerce
Channelemail
Cite this stat
Plain Text
Drip customers: 61% workflow email open rate. Source: Drip (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/drip-workflow-email-open-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/drip-workflow-email-open-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>61%</strong> -- workflow email open rate for Drip customers<br><small>Source: Drip (2026) · <a href="https://lighthousedata.io/data/drip-workflow-email-open-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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