B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
99%
99% -- ctv ad completion rate for CTV ads in Drako privacy-safe political advertising campaign (ROQAD) (2024-07)
CTV ads achieved a 99% completion rate in Drako's privacy-safe political advertising campaign powered by ROQAD.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
99%
Unit
Percentage
Data Vintage
2024-07
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
60
Freshness
95
Source
ROQAD
Primary
Tier A
https://www.roq.ad/news/roqad-recognized-for-gdpr-compliant-identity-graph-at-2022-adexchanger-award… ↗
Source Article
Identity Resolution Insights, Reports & Case Studies | ROQAD
RESOURCES
Resources
Insights, case studies, reports and press from ROQAD and Zeotap Data.
REPORT
Publicis–LiveRamp Deal: What It Means for the Future of Identity
by ROQAD·July 2025
CASE STUDY
ROQAD and Eyeota Bring Global Audience Marketplace to Amazon DSP
August 2026
CASE STUDY
ROQAD Powers Privacy…
Original Research
ROQAD
· Original study ↗
Methodology
Vendor-published case study result; methodology not disclosed
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
CTV ads in Drako privacy-safe political advertising campaign (ROQAD): 99% ctv ad completion rate. Source: ROQAD (2024-07). Via Lighthouse Intelligence -- https://lighthousedata.io/data/drako-ctv-ad-completion-rate-99pct
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<blockquote cite="https://lighthousedata.io/data/drako-ctv-ad-completion-rate-99pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>99%</strong> -- ctv ad completion rate for CTV ads in Drako privacy-safe political advertising campaign (ROQAD)<br><small>Source: ROQAD (2024-07) · <a href="https://lighthousedata.io/data/drako-ctv-ad-completion-rate-99pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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