B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

60%

60% -- donors willing to donate more with better impact communication for nonprofit donors (2026)

2026  · Accenture

60 percent of donors said they would donate up to 10 percent more if nonprofits better communicated how their fundraising dollars further the mission.

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Attribution: Accenture View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2026
Entity
nonprofit donors
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Accenture Primary Tier C
https://amplifinp.com/blog/impact-of-every-donation/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Common Crawl
Source Article
How to show donors the impact of every donation
Original Research
Accenture · Original study ↗

Accenture study, cited secondhand

Methodology documented
Industrymarketing
Plain Text
nonprofit donors: 60% donors willing to donate more with better impact communication. Source: Accenture (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/donors-donate-10-percent-more
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<blockquote cite="https://lighthousedata.io/data/donors-donate-10-percent-more" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- donors willing to donate more with better impact communication for nonprofit donors<br><small>Source: Accenture (2026) · <a href="https://lighthousedata.io/data/donors-donate-10-percent-more" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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