B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
2
2 -- roi for Display advertising (2024)
Display advertising achieves an ROI of 2.4x according to the WordStream PPC Benchmark Report 2024.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2
Unit
Multiple
Data Vintage
2024
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
WordStream
Primary
Tier B
http://www.adriasolutions.co.uk/Blog/May-2010-(1)/Stockport-IT-recruitment-firm-Adria-Solutions-rais ↗
Source Article
Stockport IT recruitment firm Adria Solutions raises web profile
Original Research
WordStream
· Original study ↗
Methodology
WordStream PPC Benchmark Report 2024
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Display advertising: 2 roi. Source: WordStream (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/display-roi-2024
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<blockquote cite="https://lighthousedata.io/data/display-roi-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2</strong> -- roi for Display advertising<br><small>Source: WordStream (2024) · <a href="https://lighthousedata.io/data/display-roi-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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