B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
66%
66% -- share more likely to visit restaurant after online interaction for US diners interacting with restaurants on social media (2021)
66% of U.S. diners who interact with restaurants on social media say they are more likely to visit a restaurant they interacted with online.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
66%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
QSR Magazine
Primary
Tier C
https://relevantlymarketing.com/news/facebook-ads-for-restaurants ↗
Source Article
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Original Research
QSR Magazine
· Original study ↗
Methodology
Cited via QSR Magazine study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US diners interacting with restaurants on social media: 66% share more likely to visit restaurant after online interaction. Source: QSR Magazine (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/diners-visit-likelihood-after-social-interaction
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<blockquote cite="https://lighthousedata.io/data/diners-visit-likelihood-after-social-interaction" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>66%</strong> -- share more likely to visit restaurant after online interaction for US diners interacting with restaurants on social media<br><small>Source: QSR Magazine (2021) · <a href="https://lighthousedata.io/data/diners-visit-likelihood-after-social-interaction" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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