B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
50%
50% -- likelihood to outperform competition for companies aligning digital strategy with business goals (2021)
According to a 2021 Adobe report, companies aligning digital strategy with business goals were 50% more likely to outperform their competition.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
50%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adobe
Primary
Tier C
https://linchpinseo.com/blog/digital-strategy-frameworks/ ↗
Source Article
Linchpin SEO : Digital Strategy Frameworks: Honeycomb, REAN, SOSTAC, RACE and More
In the era of digital transformation, businesses worldwide are redefining their strategies to stay competitive and relevant. The heart of this transformation lies in the adoption of a robust and adaptive digital strategy—a multidimensional approach to harnessing the power of digital channels and tec…
Original Research
Adobe
· Original study ↗
Methodology
Cited from a 2021 Adobe report
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
companies aligning digital strategy with business goals: 50% likelihood to outperform competition. Source: Adobe (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/digital-strategy-alignment-outperformance-2021
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<blockquote cite="https://lighthousedata.io/data/digital-strategy-alignment-outperformance-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>50%</strong> -- likelihood to outperform competition for companies aligning digital strategy with business goals<br><small>Source: Adobe (2021) · <a href="https://lighthousedata.io/data/digital-strategy-alignment-outperformance-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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