B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
40%
40% -- share of digital marketing agencies using vas for campaign management for digital marketing agencies (2025)
40% of digital marketing agencies use virtual assistants (VAs) for campaign management.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
virtualdonewell.com
Primary
Tier C
https://www.virtualdonewell.com/the-changing-face-of-the-virtual-assistant-industry/ ↗
Source Article
The Changing Face of the Virtual Assistant (VA) Industry.
The Virtual Assistant (VA) industry has come a long way and changed a lot in recent years, particularly with the rise of remote work and work-from-home setups. With more businesses operating virtually, the demand for VAs has skyrocketed, changing how we think about employment and opening up new oppo…
Original Research
virtualdonewell.com
· Original study ↗
Methodology
Unspecified 'research shows' citation in blog article; original study not identified
Methodology documented
Segmentation
IndustryB2B
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
digital marketing agencies: 40% share of digital marketing agencies using vas for campaign management. Source: virtualdonewell.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/digital-marketing-agencies-va-campaign-management
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<blockquote cite="https://lighthousedata.io/data/digital-marketing-agencies-va-campaign-management" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- share of digital marketing agencies using vas for campaign management for digital marketing agencies<br><small>Source: virtualdonewell.com (2025) · <a href="https://lighthousedata.io/data/digital-marketing-agencies-va-campaign-management" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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