B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

25%

25% -- lead conversion rate for Digital marketers (top-performing lead converters) (2017)

2017  · Invespcro

Some digital marketers achieve lead conversion rates as high as 25%, according to Invespcro.

  • Represents the high end of conversion rates ('as high as 25%') rather than an industry average (which is 2% - 10%)
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Attribution: Invespcro View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2017
Entity
Digital marketers (top-performing lead converters)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Invespcro Primary Tier C
https://www.ashleyhartmarketing.com/post/2017/06/27/converting-digital-inbound-leads-to-sales ↗
Confidence: 48/100 Vintage: 2017 Channel: Common Crawl
Source Article
Converting Digital Inbound Leads to Sales
Original Research
Invespcro · Original study ↗

Upper bound of lead conversion rates achieved by some digital marketers, per Invespcro as cited in the article.

Methodology documented
Industrymarketing
Plain Text
Digital marketers (top-performing lead converters): 25% lead conversion rate. Source: Invespcro (2017). Via Lighthouse Intelligence -- https://lighthousedata.io/data/digital-marketers-top-lead-conversion-rate
HTML Embed
<blockquote cite="https://lighthousedata.io/data/digital-marketers-top-lead-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- lead conversion rate for Digital marketers (top-performing lead converters)<br><small>Source: Invespcro (2017) · <a href="https://lighthousedata.io/data/digital-marketers-top-lead-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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